This session helps participants understand what type of business assets may be protectable by copyright, and other considerations. What can be considered for copyright protection:
- Advertising and promotional materials
- Instructional manuals
- Educational materials
- Software
- Website
- Artistic elements of logos (e.g., product logo artwork)
- Product design & packaging (rarely protected by ©)
Considerations when applying for copyright protection:
- Requirements
- What is NOT protected
- What is required to secure protection and why registration matters
- What is the Registration process
- Ownership
- Infringement
- Fair Use
- Common myths and more
